Risks of customer loyalty: The River Plate riots
What we can learn from the riots that broke out after River Plate Buenos Aires was relegated: The risks of customer loyalty.
What we can learn from the riots that broke out after River Plate Buenos Aires was relegated: The risks of customer loyalty.
When FIFA president Sepp Blatter claims that there is no more “fair play and respect and discipline” without seeing the irony in these words, it becomes obvious how outdated his purely hierarchical management model is. Here’s why he’s wrong.
While it was an unusual, unexpected decision by FIFA to host the 2022 World Cup at Qatar, from a purely economical perspective, it may be one that makes sense. Here’s why.
The Qatar bid to host the FIFA World Cup in 2022 probably won’t go through because of the small size of the country. Ironically, this “compactness” has been a major selling point in their campaign. Here’s more about consumer insights, marketing misconceptions and why partnering is good.
The official World Cup final is over, but did you know there is also an “unofficial” World Cup? And a world team ranking? Seems like we can’t live without measuring performance. In this post it is suggested to switch focus from evaluating to improving. The vision for a future organization is that we don’t care for measureable evaluations, but for how to improve.
Most people cannot accept the view of the job being a game. A job is too serious! Is it? Playing in a way is a serious approach, too, it just means trying out new approaches and, yes, taking some risks. Playing means pushing the boundaries a little further all the time and playing means improving. Are you ready for the game?
Just like the most successful soccer team do not only play beautiful or result oriented, here are five tips on how to make your presentations nice looking and effective at the same time.
Not only does this article explain how a “Mexican Wave” or “La Ola” is created in stadiums, it also uses this analogy to explain why the old broadcasting model of marketing communications is dying and why the business models of Facebook and Twitter’s are so successful: It’s all because of the waves!
Isner and Mahut played for 11 hours at Wimbledon because no one made a mistake. If you want to win – in sports or in business – you have to force your opponents into making mistakes. By doing the unexpected and creative, any perfect defense can be broken, as examples show. Why imperfection is the real perfection.
Martin Palermo, “El Loco” – the crazy one – finally played at a World Cup and even scored a goal. What a ride his career has been! It’s a wonderful story about how optimism and hard work can get you anywhere, no matter how big the obstacles you have to overcome on the way there are.